Commercial Art | Shenja Tatschke

GIPHY - First day of spring
& Aries season

Giphy commissioned me to create an animated sticker and gif pack for upcoming events in March and April such as "Spring Break", "Songkran", "Aries Season", "First Day of Spring" and to generally create anything fun and spring-themed. See the full collection on Giphy here.

BROAD STREET OYSTERS

I got commissioned for the social media appearance of the iconic Malibu-based seafood beachfront restaurant "Broad Street Oysters" which serves delicious Lobster Rolls. I worked on it while it was constantly raining in Berlin, and it made me dream of a place with sunshine, palm trees, and getting fancy seafood in a sandwich.

Hand-drawn frame-by-frame 2D animation of a man with long hair and beard eating lobster roll, oyster with lemon and a shrimp cocktail. The clothes are changing with animation.

"Nähe über Distanz" -
research project

A German university asked me to make some illustration for a community focused research project about how to increase the sense of closeness when you are at a distance using technology.

Illustration of two people facing each other, standing in a distance but hugging each other with very long arms.

Illustration of four people with measure band, thought bubble and magnifying glass.

Illustration of a girl feeding someone inside a screen with cake.

SCHIRN KUNSTHALLE
FRANKFURT

During the Corona lockdowns, the famous museum "Schirn Kunsthalle Frankfurt" wanted to dig deeper into the question of what it means to be "creative." For that reason, they started a podcast series where they invited experts in the field of creativity, tackling the questions: "What does creativity mean? How does creativity impact our mood? How does creativity develop in the brain? Can machines be creative?" I had the pleasure of illustrating the cover images of each episode.

Hand-drawn digital illustration of a man in sun and in moon light. One holding a rubiks cube. One wi

Hand-drawn digital illustration of a man standing on a ladder drawing a face on a white cloud. In th

Hand-drawn digital illustration of 2 computer screens and a drawing robot creating AI art.

A woman with a green hoody using a cream spray can instead of a graffiti spray can to make art.

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Screenshot of a the SCHIRN MAG website with a big caption and the illustration of a woman spraying with a cream spray can to make art.

Screenshot of a spotify playlist showing all 4 episodes of the talking creativity podcast.

Screenshot of an instagram story with a caption "Können Maschinen kreativ sein?" and the picture of an illustration with computers and drawing robot.

Sloggi

Sloggi is an underwear brand that focuses on comfort and body positivity. For their social media presence, they asked me to capture that feeling in quirky illustrations. The concepts for the illustrations were mostly written by "Stan Studio" agency.

Hand-drawn digital illustration of Tarzan and Jane in the jungle with a pond, and a crocodile in the

Female cartoon bra standing in front of a bathroom mirror, looking tired with smudged make-up.

Digital illustration for pride month of a woman jumping in a pool with a swimming animal, a girl and

Digital illustration of a female vampire wearing Sloggi underwear. In the background a big moon and

Digital illustration of characters protesting for comfortable underwear.

Digital illustration of a couple in a snow globe in underwear ice skating. In the background a lot o

A woman with her dog posing in front of a store admiring her reflection. The reflection has a differ

A mermaid sitting on a stone in the sea wearing Sloggi bra and throwing away her shell bra.

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Character design sketches of Sloggi bra.

Character design sketches of Sloggi underwear.

A screenshot of the Sloggi social media account with a lot of model photos and illustrations.

WODKA GORBATSCHOW

For their 100-year celebration, I had the honor of completely illustrating and animating a whole commercial video for Wodka Gorbatschow from scratch, highlighting their impressive brand history and founding story. Storyboard and art direction were by Kastner Agentur. Sound design was by Christoph von Chamier.

Hand-drawn line animation of a party scene with a DJ and people dancing.

GIPHY - First day of spring & Aries season